Gonka PR Proposal for US/Global Regions

Original Proposal Text

We're a comms team specializing in Organic PR for crypto and tech projects. With strong competition in the space and no active events or marketing currently running for Gonka, we propose a 3-month Organic PR campaign built around one idea: create a new category in decentralized AI space and make Gonka the name that owns it. We do this through earned, credible coverage in top-tier media rather than paid placements. The campaign runs on two parallel tracks: a mainstream track targeting general tech and business audiences via outlets like Forbes, Wired, Bloomberg, The Verge, and Fortune; and a crypto-native track targeting technically sophisticated founders and builders via podcasts like Bankless and Unchained. We amplify reach by working with the personal brands of the Lieberman brothers and other speakers from the community, positioning them as the faces of the category. Deliverables include native editorial content, podcasts, speakerships at the conferences and a flagship industry report built on real market data to anchor Gonka as a thought leader. KPIs over 3 months: a minimum of 35 unique placements - Top Tier, Tier 1 and Tier 2 media (the full list is inside the deck), daily monitoring of the news agenda for reactive opportunities, and a monthly competitive PR analysis. Cost: 75,000 USDT for 3 months. Full proposal: https://www.figma.com/deck/qd7a7bkcit9O1LZ8whP9Ei loom: https://www.loom.com/share/f2bd2f2b831f4c78bc5d4878059d8291